Business Studies - annotated exemplar level 1 AS90842

Carry out and review a product-based business activity within a classroom context with direction (1.6)

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TKI Business Studies Assessment Resources

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This annotated exemplar is intended for teacher use only. The student work shown does not always represent a complete sample of what is required. Selected extracts are used, focused on the grade boundaries, in order to assist assessors to make judgements at the national standard.

Low Excellence

Commentary
Student work extract

Student 1 (PDF, 117KB)

For Excellence, the student needs to comprehensively carry out and review a product-based business activity within a classroom context with direction.

This typically involves:

  • comprehensive planning for a directed product-based business activity
  • carrying out a business activity
  • integrating relevant business knowledge
  • integrating a Maori concept(s) where relevant
  • reflecting on how well the business activity was performed and making recommendations of what could be improved in the future.

The student has been part of a group that comprehensively carried out a business activity under the business name of Embellishments. The group’s business plan appears in the document for student 4.

Embellishment’s business plan is at Excellence. Student 1 produced a personal review that was also at Excellence, therefore this is their final grade.

This student has reflected on how well the business activity was performed, compared to the business plan. Specific details of strengths and weakness have been provided (1). Actual profit has been compared to projected profit (2).

The student has made the minimum of two recommendations as to how the activity could be improved if it were to be repeated (3).

For a more secure Excellence for their business plan, the group could strengthen their market research with a broader range of questions and include the data they gathered.

For a more secure Excellence for their review, the student could provide greater integration between parts of the business plan. For example, despite the profit being higher than projected, student 1 felt that more thorough research would have improved performance. They could have discussed specific research questions that would be asked, and how research data could contribute to operational decisions (4).

High Merit

Commentary
Student work extract

Student 2 (PDF, 129KB)

For Merit, the student needs to effectively carry out and review a product-based business activity within a classroom context with direction.

This typically involves:

  • detailed planning for a directed product-based business activity
  • carrying out a business activity
  • including relevant business knowledge
  • including a Maori concept(s) where relevant
  • reflecting on how well the business activity was performed.

The student has been part of a group that effectively carried out a business activity under the business name of Sub-Zero Retro.

Sufficiently detailed planning is evident, so the business plan has reached high Merit. The student has retained the high Merit grade by producing a review of the same quality.

In reviewing the business activity, the student has compared actual and projected profit (1) and reflected on a strength (2) and weaknesses (3) (4), giving reasons for this performance.

The student has linked the decision to donate 5% of profits to the relevant Maori concept, manaakitanga (5).

To reach Excellence for their business plan, the group could apply more business knowledge. For example, they could refer to the product’s position on the product life cycle, name a promotion strategy, and refer to capital contributions.

To reach Excellence for their review, the student could recommend at least two strategies that would improve the business activity if it were to be repeated.

Low Merit

Commentary
Student work extract

Student 3 (PDF, 123KB)

For Merit, the student needs to effectively carry out and review a product-based business activity within a classroom context with direction.

This typically involves:

  • detailed planning for a directed product-based business activity
  • carrying out a business activity
  • including relevant business knowledge
  • including a Maori concept(s) where relevant
  • reflecting on how well the business activity was performed.

The student has been part of a group that comprehensively carried out a business activity under the business name of Boutique Books.

Boutique Books’ business plan is at high Merit. Student 1 needed to produce a personal review that was also at high Merit in order to reach this grade. This student’s review is at low Merit therefore this is their final grade.

In the review the student has compared actual to projected profit, specified the number of units sold (1), and has reflected on a strength (2) and a weakness (3).

To reach Excellence for their business plan, the group could apply more business knowledge.

For a more secure Merit, the student’s review could be more reflective and not only state what happened, what went well and what did not, but say why. The business plan contained many measurable targets. The student could have referred to these and reported on whether or not they were achieved.

High Achieved

Commentary
Student work extract

Student 4 (PDF, 146KB)

For Achieved, the student needs to carry out and review a product-based business activity within a classroom context with direction.

This typically involves:

  • planning for a directed product-based business activity
  • carrying out a business activity
  • stating relevant business knowledge
  • stating a Maori concept(s) where relevant
  • stating how well the business activity was performed.

The student has been part of a group that comprehensively carried out a business activity under the business name of Embellishments.

An holistic judgement of Embellishment’s business plan is placed at Excellence. Student 4 needed to produce a personal review that was also at Excellence to reach that grade. The student’s review is at High Achieved, therefore this is their final grade.

The student has stated how well the business activity was performed. Their statement doesn’t include specific details. There are some links back to operations and finance, and a weakness was identified in the planning process. Business knowledge has been stated (1) (2) (3) (4).

The group’s business plan is already placed at Excellence.

To reach Merit for their review, the student could be more reflective and not only state what happened, what went well and what did not, but also explain why. Accurate business language,for example, ‘capital’ and ‘profit’, could have been used in the final paragraph of the review (5).

Low Achieved

Commentary
Student work extract

Student 5 (PDF, 120KB)

For Achieved, the student needs to carry out and review a product-based business activity within a classroom context with direction.

This typically involves:

  • planning for a directed product-based business activity
  • carrying out a business activity
  • stating relevant business knowledge
  • stating a Maori concept(s) where relevant
  • stating how well the business activity was performed.

The student was a member of a group that carried out a business activity under the business name of TantalisingTruffles.

The group’s business plan reached Merit. The student’s review is at low Achieved, therefore this is their final grade.

The student has stated how well the business activity was performed. Strengths and weaknesses (1) have been provided.

To reach Excellence for their business plan, the group could integrate business knowledge by linking aspects of their plan. For example, they could explain how research data contributed to the decision to sell truffles in packs of six or 12.

For a more secure Achieved, the student’s review could provide details about business performance to inform the reader of how many units were sold, and what precise profit was made. The review could focus on measurable targets from the plan so that the reader is left with a clear impression of what occurred during the selling period.

High Not Achieved

Commentary

For Achieved, the student needs to carry out and review a product-based business activity within a classroom context with direction.

This typically involves:

  • planning for a directed product-based business activity
  • carrying out a business activity
  • stating relevant business knowledge
  • stating a Maori concept(s) where relevant
  • stating on how well the business activity was performed

There is no student work currently available at this grade.

At this level the group would  typically plan and carry out a business activity. Their plan would state relevant business knowledge for most of the criteria specified in the clarification for this standard. Despite this, the reader is left with an incomplete impression of how the business activity will be carried out.  

At this level the student typically produces a review that focuses on how team members behaved and how enjoyable the activity was, but does not measure performance against the plan that was written.

To reach Achieved, the group’s business plan could include details about their intended promotion, production and selling intentions, as well as sufficient financial information, to make it clear what the activity will involve.

To reach Achieved, the student could.state how well the business activity was performed compared to the intentions documented in the business plan.

 
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