FIELD                 SERVICE SECTOR

 

Review of Tourism Conventions and Incentives unit standards

 

Subfield

Domain

Id

Tourism

Tourism Conventions and Incentives

15681-15684, 15686-15700, 18576-18585

 

The Aviation, Tourism and Travel Training Organisation (ATTTO) has completed the review of the unit standards listed above.

 

Date new versions published                                                          March 2010

 

Planned review date                                                                           December 2015

 

Summary of review and consultation process

 

ATTTO carried out the review of the tourism conventions and incentives unit standards as the unit standards and qualifications had approached their review date on the ATTTO five year plan.  An Industry Advisory Group (IAG) comprised of experienced and qualified people, covering all sectors of the conventions and incentives industry, attended two meetings held in May and July 2008.  At these meetings discussions focussed on the: currency of the unit standards and their suitability for the qualifications; accuracy and appropriateness of content; whether levels and credits were commensurate with performance outcomes and the time taken to learn and demonstrate the skills; and the assessability of the unit standards.  Areas where there were gaps were also identified.

 

Draft versions of the unit standards were developed and sent out to the IAG using SharePoint which enabled real-time feedback to be collated in one central location.  This allowed the IAG to not only engage with the Qualifications Developer but to engage more easily with other IAG members, ensuring thorough and high quality feedback.

 

The unit standards have been reviewed and developed to reflect changes within the Conventions and Incentives Industry and in preparation for the review of the National Certificate in Tourism Conventions and Incentives [Ref: 0723], and the National Diploma in Tourism Conventions and Incentives with strands in Conference Organisation, Convention Bureaux, Incentives, and Venue Sales and Operations [Ref: 0724].

 

Main changes resulting from the review

 

·         Changes have been made to titles, levels, and credits in some unit standards.

·         Changes have been made to special notes, range statements, and definitions in some unit standards to ensure they are up-to-date, and that they reflect the requirements of industry.

·         Elements and performance criteria have been amended for accuracy, to improve clarity, and for consistency of style throughout the unit standards.

·         Unit standards 25860 and 25863 have replaced unit standard 15694.

·         Unit standards 25866 and 25867 have replaced unit standard 18579.

·         Unit standard 25859 has replaced unit standard 18585.

·         Unit standard 15691 has been designated expiring and will not be replaced.

·         Unit standards 25861, 25862, 25864, 25865, 25868, 25869, and 25870 are new unit standards that have been developed to fill gaps identified by industry.

 

Unit standards categorised as category C or D expire at the end of December 2012.

 

Impact on existing provider accreditations

 

Current Accreditation for

Accreditation extended to

Nature of accreditation

Classification or Id

Level

Nature of accreditation

Id

Level

Subfield

Tourism

4

Standard

15698

5

Domain

Tourism Conventions and Incentives

4

Standard

15698

5

Standard

15682

5

Standard

26299

4

 

Impact on Accreditation and Moderation Action Plan (AMAP)

 

AMAP 0078 has been updated to reflect the changes made to the standards.

 

Impact on existing qualifications

 

Qualifications that contain the reviewed standards or classifications are tabled below.

 

Affected

The qualification lists a reviewed classification (domain or subfield) in an elective set

The qualification lists a standard that has changes to level or credits

The qualification lists a C or D category standard

Not materially affected

The qualification lists a standard that has a new title

The qualification lists a standard that has a new classification

 

The following ATTTO qualifications are impacted by the outcome of this review and will be reviewed during 2010.  Those unit standards that generated the Affected status are listed in bold.

 

Qualification title

Standard in the qualification

National Certificate in Tourism Conventions and Incentives [Ref: 0723]

15681, 15699

National Diploma in Tourism Conventions and Incentives with strands in Conference Organisation, Convention Bureaux, Incentives, and Venue Sales and Operations [Ref: 0724]

15683, 15684, 15686, 15687, 15690, 15691-15696, 15698, 15700, 18576-18579, 18580, 18581, 18582, 18583, 18584, 18585

 

Review Categories and changes to classification, title, level and credits

 

All changes are in bold.

 

Key to review category

 

A

Dates changed, but no other changes are made - the new version of the standard carries the same Id and a new version number

B

Changes made, but the overall outcome remains the same - the new version of the standard carries the same Id and a new version number

C

Major changes that necessitate the registration of a replacement standard with a new Id

D

Standard will expire and not be replaced

 

Subfield         Tourism

Domain          Tourism Conventions and Incentives

Id

Title

Level

Credit

Review Category

15681

Demonstrate knowledge of the structure and function of the conventions and incentives industry

Demonstrate knowledge of the structures and functions of the conventions and incentives industry

4

5

6

B

15682

 

26299

Produce and implement a marketing plan for a conventions and incentives industry organisation

Develop a marketing plan for a conventions and incentives industry project

5

 

4

15

 

12

C

15683

Select, contract, and work with suppliers for a conventions and incentives industry project

Select, engage, and work with suppliers for a conventions and incentives industry project

5

15

B

15684

Manage a business programme for a conventions and incentives industry project

6

12

10

B

15686

 

26300

Advise on and oversee communication services for a conventions and incentives industry project

Develop, implement, and evaluate a communication plan for a conventions and incentives industry project

5

 

5

15

 

10

C

15687

Create and manage an event for a conventions and incentives industry project

Create and manage a special event for a conventions and incentives industry project

5

 

6

20

B

15688

Manage financial arrangements for a conventions and incentives industry project

6

20

B

15689

Market a conventions and incentives industry project

5

15

B

15690

Manage the registration process for a conventions and incentives industry project

Manage registrations for a conventions and incentives industry project

5

10

B

15691

Provide secretariat services for a conventions and incentives industry project

5

6

D

15692

Manage an exhibition for a conventions and incentives industry project

6

15

20

B

15693

Manage sponsorship for a conventions and incentives project

Manage sponsorship for a conventions and incentives industry project

6

8

 

20

B

15694

 

25860

 

 

25863

Brief clients on legal and insurance matters for a conventions and incentives industry project

Brief clients on legislation and taxation matters for a conventions and incentives industry project

Investigate and brief clients on insurance requirements for a conventions and incentives industry project

5

 

5

 

 

4

6

 

4

 

 

3

C

15695

 

26301

Debrief clients for a conventions and incentives industry project

Debrief clients and evaluate data for a conventions and incentives industry project

5

 

5

8

 

6

C

15696

Manage and escort a familiarisation for the conventions and incentives industry

5

8

10

B

15697

Manage venue arrangements for a conventions and incentives industry project

5

6

B

15698

Co-ordinate accommodation bookings for a conventions and incentives industry project

Manage accommodation bookings for a conventions and incentives industry project

4

 

5

6

B

15699

Demonstrate knowledge of the banquet process for a conventions and incentives industry project

Demonstrate knowledge of the operational process for a conventions and incentives industry project

4

10

 

6

B

15700

Organise and co-ordinate participation in trade shows

Organise and coordinate participation in trade shows

5

10

B

18576

Source and qualify leads for a convention and incentives venue

Source and qualify leads, and take follow-up action for a conventions and incentives industry project

5

5

 

8

B

18577

 

26302

Generate a budget for a conventions and incentives industry project

Produce a budget and cash flow projection for a conventions and incentives industry project

5

 

5

4

 

8

C

18578

Liaise with operations and client to produce a venue quote for a conventions and incentives project

Prepare a venue quote and confirm a booking for a conventions and incentives industry project

5

4

 

 

8

B

18579

 

25866

 

 

25867

Perform administration tasks and log bookings for conventions and incentives industry projects

Plan, manage, and log bookings, and formalise contracts for a conventions and incentives industry project

Plan and manage logged bookings for conventions and incentives industry projects

5

 

5

 

 

5

4

 

3

 

 

3

C

18580

Generate Banquet Event Orders

Generate and review function sheets

5

5

B

18581

Participate in conventions and incentives industry project briefing sessions with venue personnel

Brief personnel involved in the delivery of services for a conventions and incentives industry project

5

3

B

18582

 

26303

Manage the operation of conventions and incentives industry projects

Manage the operation of conventions and incentives industry projects prior to guest arrival

5

 

5

6

 

6

C

18583

Manage tasks related to conventions and incentives industry projects

Manage staff and tasks related to conventions and incentives industry projects on guest arrival

5

 

6

5

 

10

B

18584

Complete post conventions and incentives industry project tasks and administration

Undertake and complete post-conventions and incentives industry project follow-up action and administration

5

5

B

18585

 

25859

Produce financial reports for conventions and incentives industry projects and venues

Analyse financial reports and projections for conventions and incentives industry projects

6

 

5

6

 

6

C

25861

Use event management software to manage a conventions and incentives industry project

4

5

New

25862

Demonstrate knowledge of environmental sustainability in the conventions and incentives industry

3

3

New

25864

Investigate venue arrangements for a conventions and incentives industry special event

4

6

New

25865

Produce a budget for a conventions and incentives industry special event

4

4

New

25868

Manage risk for a conventions and incentives industry project

5

10

New

25869

Develop, implement, and evaluate a sustainability strategy for a conventions and incentives industry project

5

8

New

25870

Demonstrate knowledge of sponsorship for a conventions and incentives industry project

4

6

New