Qualification Overview

Qualification Title Bachelor of Creativity with majors in Digital Media, Music, Performing Arts, Toi Poutama, Visual Arts and Writing
Qualification Type Bachelor Degree
Level 7
Credits 360
Subject Area
  • Creative Arts » Other Creative Arts » Creative Arts not elsewhere classified
Strategic Purpose Statement
The aim of this programme is to build students' expertise in a creative discipline, developing their creativity and innovation, critical thinking and problem solving, collaboration and communication, which they can apply in digital technology, applied arts, design and performance occupations. It prepares students to participate in and contribute to the economic and cultural life of society, whether in New Zealand or internationally. The programme facilitates multi-disciplinary, work-focused projects and forges links with the creative arts industry.
Graduate profile
Graduates will be able to:
1. Demonstrate advanced technical proficiency, artistry and understanding of technology as
relevant to the major discipline.
2. Use problem-solving skills, critical thinking and imagination when creating and developing
innovative ideas, products, processes or performances
3. Incorporate an understanding of tikanga Māori in their creative practice.
4. Demonstrate awareness of and respond in their practice to cultural diversity.
5. Apply collaborative skills to contribute to a creative development project, both within a
discipline and in a multi-disciplinary team.
6. Apply independent research, communication and digital media skills to develop, evaluate
and present completed creative work.
7. Demonstrate responsible, professional business practice and accountability in community
and/or commercial environments.
8. Seek and evaluate opportunities to engage in entrepreneurship in creative contexts
9. Identify and analyse issues of social, ethical and environmental responsibility when
implementing strategies or developing technological solutions for a creative context.
10. Confidently 'tell the story' to colleagues, employers, clients, funders or audiences when
presenting their ideas, whether in draft or final form.
Graduates of the Toi Poutama major will also be able to:
* demonstrate tikanga Māori through application of their art practice
* contribute to the revival and survival of ancient Māori art practices
* contribute to the evolution of Māori art through individual creative processes and artistic
expression
* use te reo Māori language in their studio and creative work
* engage effectively with the toi community
Education pathways
Graduates may progress to:
* Graduate diploma study in creative disciplines or arts management
* Postgraduate degree study in creative disciplines
* Teacher training programmes
Entry Requirements
University entry requirements or equivalent study/work experience, and evidence of suitability
based on portfolio or audition, as detailed for each major.
Portfolio: Digital Media, Toi Poutama, Visual Arts, Writing
Audition: Music, Performing Arts
International: IELTS 6.0 (no band lower than 5.5), or equivalent
Education Organisation No organisations currently offer this qualification.
Developed By Whitireia Community Polytechnic Limited
Quality Assured By New Zealand Qualifications Authority
Number 3746
Status Current
Created August 2017
Last Reviewed December 2017
Next Review August 2019
Content
The content of the degree courses focuses on developing students' expertise, knowledge, skills and artistry in each of the major disciplines (digital media, music, performing arts, toi poutama, visual arts and creative writing). Every major has a suite of courses focused on developing
Provider credits
360
DAS credits
EFTS value
3.0
Part time
X
Full time
X
technical and artistic skills for the relevant creative industries, together with industry knowledge,
and attributes valued in the workplace. The core courses shared by the majors reinforce that
learning, focusing on contextual understanding, commercial enterprise and collaboration. Study
in each major culminates in major project work designed to integrate and apply learning from the
prior courses. Particular attention is given to creativity, collaboration, critical thinking,
communication, cultural awareness and employability, which underpin all the teaching content
and delivery.

Qualification Title

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Te Reo Maori Title

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Matauranga Maori Qualification

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Credits

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Strategic Purpose Statement

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Graduate profile

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Education pathways

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