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Domain - Generic Marketing
All unit standards registered on the Directory of Assessment Standards may be accessed here.
TOP > Business > Marketing > Generic Marketing
| 0 Qualifications | 32 Assessment Standards (32 Units) | View Education Organisations with Consent to Assess |
Qualifications
No qualifications currently registered at this level. Also check fields and sub-fields.
Assessment Standards
Show education organisations, CMR & purpose »
| Level 3 | ||||||
| 2925 | Unit |
Describe marketing options for enterprise activities This standard is expiring. The last date for assessment to take place is 31 December 2022. |
8 Credits |
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| 2942 | Unit |
Develop and apply telemarketing skills This standard has expired and is no longer available. |
5 Credits | |||
| Level 4 | ||||||
| 2926 | Unit |
Demonstrate knowledge of the principles of marketing This standard is expiring. The last date for assessment to take place is 31 December 2022. |
10 Credits |
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| 6404 | Unit |
Develop marketing options for small business operations This standard is expiring. The last date for assessment to take place is 31 December 2022. |
5 Credits |
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| 6405 | Unit |
Determine advertising options for small business enterprises This standard is expiring. The last date for assessment to take place is 31 December 2022. |
5 Credits |
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| Level 5 | ||||||
| 19024 | Unit |
Apply marketing concepts within a small business This standard has expired and is no longer available. |
7 Credits | |||
| 26388 | Unit |
Evaluate a marketing campaign This standard is expiring. The last date for assessment to take place is 31 December 2022. |
5 Credits |
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| 26389 | Unit |
Demonstrate knowledge of distribution channels This standard is expiring. The last date for assessment to take place is 31 December 2022. |
5 Credits |
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| 2927 | Unit |
Determine social, cultural and ethical responsibilities for marketing activities This standard is expiring. The last date for assessment to take place is 31 December 2022. |
7 Credits |
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| 2931 | Unit |
Plan a marketing campaign This standard is expiring. The last date for assessment to take place is 31 December 2022. |
8 Credits |
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| 2935 | Unit |
Determine the marketing mix This standard is expiring. The last date for assessment to take place is 31 December 2022. |
10 Credits |
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| 2936 | Unit |
Produce and coordinate strategies to market products in non-consumer markets This standard has expired and is no longer available. |
5 Credits | |||
| 2938 | Unit |
Produce and coordinate retail marketing strategies This standard has expired and is no longer available. |
10 Credits | |||
| 2939 | Unit |
Produce and coordinate wholesale sector marketing strategies This standard has expired and is no longer available. |
5 Credits | |||
| 2940 | Unit |
Produce and coordinate marketing strategies for not-for-profit operations This standard has expired and is no longer available. |
5 Credits | |||
| 2943 | Unit |
Produce and coordinate telemarketing strategies This standard has expired and is no longer available. |
5 Credits | |||
| 2944 | Unit |
Produce and coordinate product strategies This standard is expiring. The last date for assessment to take place is 31 December 2022. |
8 Credits |
|
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| 2946 | Unit |
Discuss pricing strategies This standard is expiring. The last date for assessment to take place is 31 December 2022. |
8 Credits |
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| 2948 | Unit |
Produce and monitor physical distribution strategies This standard has expired and is no longer available. |
3 Credits | |||
| 2950 | Unit |
Produce and coordinate promotional strategies This standard is expiring. The last date for assessment to take place is 31 December 2022. |
8 Credits |
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| Level 6 | ||||||
| 26390 | Unit |
Develop creative strategies and evaluate media options for an integrated marketing campaign This standard is expiring. The last date for assessment to take place is 31 December 2022. |
10 Credits |
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| 2928 | Unit |
Establish quality standards and customer service strategies for marketing operations This standard is expiring. The last date for assessment to take place is 31 December 2022. |
7 Credits |
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| 2930 | Unit |
Develop and coordinate marketing strategies This standard is expiring. The last date for assessment to take place is 31 December 2022. |
10 Credits |
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| 2932 | Unit |
Manage marketing operations This standard is expiring. The last date for assessment to take place is 31 December 2022. |
10 Credits |
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| 2933 | Unit |
Produce profitability and productivity analyses of marketing operations This standard has expired and is no longer available. |
5 Credits | |||
| 2934 | Unit |
Determine market segmentation, targeting and positioning decisions This standard is expiring. The last date for assessment to take place is 31 December 2022. |
10 Credits |
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| 2937 | Unit |
Produce and coordinate strategies to market services This standard has expired and is no longer available. |
10 Credits | |||
| 2947 | Unit |
Establish and maintain distribution channel structures This standard has expired and is no longer available. |
7 Credits | |||
| 2949 | Unit |
Produce integrated marketing communications programmes This standard has expired and is no longer available. |
20 Credits | |||
| 2956 | Unit |
Analyse the impact of buyer behaviour for marketing programmes This standard has expired and is no longer available. |
10 Credits | |||
| Level 7 | ||||||
| 2929 | Unit |
Establish organisational policy for the marketing function This standard has expired and is no longer available. |
5 Credits | |||
| 2945 | Unit |
Manage product and brand development This standard has expired and is no longer available. |
10 Credits | |||